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Britain’s market towns are believed to be the happiest places to live in the whole of the UK. They are often smaller than cities but bigger than villages, and offer an ideal balance between countryside living and having conveniences on-hand. 

 

Thriving from the original markets, local high streets tend to flourish, local produce is rife and the heart of the town is always bustling with residents. No surprise that house buyers are willing to spend around 5% above the national average to get their dream home.

 

We have prepared a list of market towns in Wiltshire that, as suggested by Wiltshire Life, have the highest value for both house buyers and sellers. 

 

1. Marlborough

The number one highest valued town in all of Wiltshire is Marlborough. Set in the North Wessex Downs Area of Outstanding Natural Beauty, this market town was named the most expensive place to live in Wiltshire in 2021 by Savills property experts. 

One of the most popular features is the High Street which offers market days twice a week. It is known as one of the widest in the UK, with characterful old buildings housing an array of high quality shops lined on both sides.

This attractive town, except of a variety of properties on the market, offers a range of attractions for residents and tourists. 

One of them is The Merchant’s House – one of the finest 17th century middle-class homes. For mystery fans, there is the Merlin’s Mound with the reputation of being a burial place of the wizard Merlin. It is situated within the grounds of Marlborough College which is a magnificent building on its own.

Last but not least, Marlborough is the host to the highest rated burger-bar in all of Wiltshire, The Kitchen Sisters. According to Trip Advisor, it has taken the 4th place in the top 10 best rated restaurants in the county, 

The majority of sales in Marlborough during the last year were terraced properties, selling for an average price of £375,085. Detached properties sold for an average of £666,180, with flats fetching £305,000. 

 

2. Malmesbury

Wiltshire’s second highest value town is the historic market town of Malmesbury.

The rise of Malmesbury began in the 12th century when the Pollard family took over Abbey House. Putting Malmesbury on the map in the 90s brought tourists in to see the incredible gardens. Eventually the town became a centre for naturists to attend ‘clothes optional’ days.

Today’s Malmesbury is a town with quaint streets and independent retailers.

Town residents and its tourists have a pleasure to explore the Cotswold Water Park and Chavenage House.

 Along with a number of schools and pubs, which makes Malmesbury number 2 in this list of houses on the market.

The majority of sales in Malmesbury during the last year were detached properties, selling for an average price of £653,670. Semi-detached properties sold for an average of £387,248, with terraced properties fetching £319,155. 

 

3. Pewsey

The village at the heart of the Vale of Pewsey is Wiltshire’s third highest valued area. It is hiding in the countryside of the western extent of the North Wessex Downs Area of Outstanding Natural Beauty.

The Wiltshire Life suggests that “Archaeological digs around Pewsey indicate that there has been a settlement in Pewsey village since the 6th century, but the history of the Vale and the villages around it goes back much further with settlements from 3000BC.”

Pewsey continued its transformation in 1810 and in 1862 when the Kennet and Avon canal and the Great Western Railway were opened.

Mainline railway stations at Pewsey and at Great Bedwyn offer connections to and from London and the West Country, making it a perfect commuting place. No wonder it is number 3 in our list of on the market properties.

The majority of sales in Pewsey during the last year were detached properties, selling for an average price of £465,841. Terraced properties sold for an average of £306,094, with semi-detached properties fetching £336,875. 

 

4. Bradford-on-Avon

The West Wiltshire town of Bradford on Avon looks like a twin town of famous Bath – fantastic views of limestone hilltop houses with architectural elements from the Saxon, Medieval, Tudor and Georgian eras.

Bradford on Avon hosts the famed Bridge Tea Rooms, two time winners of UK’s Top Tea Room. With delicate bone china, the finest leaf teas, and friendly staff in Victorian costumes serving homemade cakes, pastries and sandwiches, The Bridge Tea Rooms offers a quintessentially English tea room experience. Housed in a former blacksmith’s cottage dating from 1502, The Bridge Tea Rooms positively oozes atmosphere, and the classical music playing gently in the background sets a tranquil tone. 

Bradford on Avon has excellent links to London from its very own train station that supports this town’s high value.

The majority of sales in Bradford-On-Avon during the last year were terraced properties, selling for an average price of £373,818. Detached properties sold for an average of £653,739, with semi-detached properties fetching £375,600. 

 

5. Salisbury

The medieval city of Salisbury was recently named a ‘property hotspot’ by estate agency Savills. According to the property experts, the area “remains incredible popular” on the property market.

The top selling points remain the Salisbury Cathedral – the architectural masterpiece completed in 1258, and a close proximity of the iconic Stonehenge – the Neolithic stone circle. 

Salisbury train stations connects South areas with North, and East with West, making it an ideal place to buy a home.

The majority of sales in Salisbury during the last year were terraced properties, selling for an average price of £303,921. Flats sold for an average of £220,380, with semi-detached properties fetching £347,565. 

 

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